Fractional Search
Helping your brand grow flexibly & fast by matching you with our network of top, fractional brand
& agency leaders.
Elite talent, on demand
Access our curated network of top Leaders who have scaled leading agencies and brands—without the full-time commitment.
Flexible, fast and fractional
Top-tier brand and agency leadership, exactly when you need it. Whether it’s a few days a week or a high-impact interim role.
Seamless, low-risk hiring
Minimal notice periods. Predictable monthly costs. Maximum impact. A smarter way to scale.
Rapid placement
The Good Works six step process is designed to have the perfect match in place within 2-4 weeks from brief.
Our curated network of best-in-class Fractional talent have worked at Director, VP and C- level at some of the most successful brands, agencies and start-ups in the world, bringing exceptional expertise and a passion for solving the most challenging problems!
Here’s what they might cover:
From optimising marketing spend to mentoring your existing marketing team, our fractional leaders bridge the gap between big ideas and practical execution.
Developing and optimising your marketing strategies for growth
Budget management and maximising your ROI
Brand strategy and management
Content and communications strategy
Identifying and collaborating with strategic and agency partners
Leading and mentoring your existing marketing team
Resolving complex marketing challenges
Marketing and sales automation
The Good Works Match Methodology
Our six step process is designed to match you with the perfect fractional leaders for your agency or brand. We aim to have placed your match within 2 - 4 weeks from brief.
Step 1
Briefing
We kick off with a Good Works scoping session to get to know your business and your fractional Leader requirements.
Step 2
Defining the Role
Together, we create a detailed Role Profile to attract a top-tier Fractional Leader for your specific requirements.
Step 3
Matching
We identify and present a curated shortlist of best-in-class Fractional Leaders who are interested in the opportunity.
Step 4
Interviewing
We coordinate interviews, manage scheduling, and gather feedback from both sides to ensure the perfect match.
Step 5
Offer Management
Our team supports the offer and contracting process, to ensure both parties are set up for success.
Step 6
Support
Post-placement, we provide continuous support through check-ins and feedback management.
Our fees are totally transparent and designed for flexible budgets. We charge 20% placement fee on a month-by-month basis, ensuring no big up front costs or risk of losing the fee if you need to switch it up.
If you’re a Fractional brand or agency Leader and are looking for your next role, we’d love to hear from you! Register to let us know about yourself and what you’re looking for.
Are you a Fractional Leader?
Fractional Chief Marketing Officer Questions & Answers
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A Fractional Leader is a senior leader who works part-time hours or is engaged for a high-impact interim period. They provide strategic oversight, optimise marketing strategies, and mentor your marketing team—without the full-time commitment.
With a proven track record of scaling brands or agencies, launching major campaigns, and solving complex marketing challenges, a good Fractional Leader will bring the marketing expertise needed to drive your business growth.
For brands or agencies in rapid growth mode or companies needing fresh strategic marketing leadership, a Fractional Leader can be the smarter, faster way to get results.
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One of the big benefits of hiring a Fractional Leader is that unlike full-time Leaders who require fixed annual salaries along with additional benefits like holiday pay, bonuses and pensions, Fractional Leaders offer more flexible pricing models such as day rates or monthly retainers. You also avoid the cost of significant notice periods and up front recruitment fees if for any reason it doesn't work out.
Depending on the experience level, number of days required and the scope of their role, our networks fees vary from £600 to £2,000 per day.
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The right Fractional Leader can have a phenomenal impact on your businesses success without the heavy overhead or commitment of a full time hire.
Fractional Brand or Agency Leaders are ideal for organisations experiencing rapid growth, needing strategic direction, or needing ownership of the marketing function without the cost of a full-time hire. Here are some common scenarios where hiring a Fractional Leader can be invaluable for your brand or agency.
Strategic Support
Your leadership team are focused on other essential areas of the business and lack the capacity or the capability to drive the marketing function to success
Optimising Your Existing Marketing Team
Your team is brilliant but needs mentorship, leadership, or strategic guidance from their marketing efforts to achieve your business goals.
Project-Specific Needs
You have time-sensitive initiatives like product launches or campaigns that require expert oversight.
Urgent Cover
Recruiting the right full-time Leader for your brand or agency can take 6 months or longer. If you need a strategic hire in a short time-frame, a Fractional Leader can be in place quickly and steady the ship and can even help find your permanent hire.
Temporary Cover
You need cover for maternity or paternity leave for a Senior Team member with someone who can hit the ground running.
Focused Resources
Your business is at a point where they need to be lean. A Fractional Leader can focus their efforts on the most important area and make a high impact with less time.
Part-time Requirement
You need a senior, strategic marketing leader to own the marketing function but it's not a full time role.
Specialised Expertise
You need high-level, niche expertise but don't need these full-time or only for an interim period.